Models Yarei Neyma and Angeline Wambui at 40 Forty Lounge

Ciroc partners with ‘Cocktails and Conversations’ platform to promote cocktail culture in Kenya

5 mins read

CîrocTM  has partnered with event-based company ‘Cocktails and Conversations’ to promote the cocktail culture in Kenya; offering connoisseurs and luxury jetsetters the ultimate drinking experience coupled with great conversation, the finest cocktails and an effortless engagement at club 40 Forty.

(L-R)Cocktails and Conversations Founders Anthony Makau and Kimberly Njau at 40 Forty Lounge on 11th August 2018. CîrocTM has partnered with event-based company ‘Cocktails and Conversations’ to promote the cocktail culture in Kenya; offering connoisseurs and luxury jetsetters the ultimate drinking experience coupled with great conversation, the finest cocktails and an effortless engagement.
(L-R)Cocktails and Conversations Founders Anthony Makau and Kimberly Njau at 40 Forty Lounge on 11th August 2018. CîrocTM has partnered with event-based company ‘Cocktails and Conversations’ to promote the cocktail culture in Kenya; offering connoisseurs and luxury jetsetters the ultimate drinking experience coupled with great conversation, the finest cocktails and an effortless engagement.
(L-R)EABL National Spirits Sales Manager Edward Kimathi and EABL Reserve Brands Execution Manager Githu Waitherero at 40 Forty Lounge on 11th August 2018. CîrocTM has partnered with event-based company ‘Cocktails and Conversations’ to promote the cocktail culture in Kenya; offering connoisseurs and luxury jetsetters the ultimate drinking experience coupled with great conversation, the finest cocktails and an effortless engagement.
(L-R)EABL National Spirits Sales Manager Edward Kimathi and EABL Reserve Brands Execution Manager Githu Waitherero at 40 Forty Lounge on 11th August 2018. CîrocTM has partnered with event-based company ‘Cocktails and Conversations’ to promote the cocktail culture in Kenya; offering connoisseurs and luxury jetsetters the ultimate drinking experience coupled with great conversation, the finest cocktails and an effortless engagement.

According to a report by the Euromonitor International, Kenya’s growing middle class and youthful population have fueled the growth of premium brands, higher-priced products and the cocktail culture. Volumes of alcoholic beverages have also witnessed growth in on-trade channels on the back of the growing economy and rising GDP, as well as an increasing number of on-trade outlets opening up across the country.

L-R)Ciroc Models Yarei Neyma and Angeline Wambui at 40 Forty Lounge on 11th August 2018. CîrocTM has partnered with event-based company ‘Cocktails and Conversations’ to promote the cocktail culture in Kenya; offering connoisseurs and luxury jetsetters the ultimate drinking experience coupled with great conversation, the finest cocktails and an effortless engagement.
L-R)Ciroc Models Yarei Neyma and Angeline Wambui at 40 Forty Lounge on 11th August 2018. CîrocTM has partnered with event-based company ‘Cocktails and Conversations’ to promote the cocktail culture in Kenya; offering connoisseurs and luxury jetsetters the ultimate drinking experience coupled with great conversation, the finest cocktails and an effortless engagement.
(L-R) Origin Khamahalia,Fiona Milan and 40 Forty Lounge Manager James Kiama during the Cocktails and Conversations event at 40 Forty Lounge on 11th August 2018. CîrocTM has partnered with event-based company ‘Cocktails and Conversations’ to promote the cocktail culture in Kenya; offering connoisseurs and luxury jetsetters the ultimate drinking experience coupled with great conversation, the finest cocktails and an effortless engagement.
(L-R) Origin Khamahalia,Fiona Milan and 40 Forty Lounge Manager James Kiama during the Cocktails and Conversations event at 40 Forty Lounge on 11th August 2018. CîrocTM has partnered with event-based company ‘Cocktails and Conversations’ to promote the cocktail culture in Kenya; offering connoisseurs and luxury jetsetters the ultimate drinking experience coupled with great conversation, the finest cocktails and an effortless engagement.

“We are excited to have a much closer engagement with cocktail lovers as we continue to expand in the Kenyan market. In addition to the wide variety of cocktails with the Cîroc variants, consumers will also be able to enjoy the one-of-a-kind limited editions at 40 Forty, “said Cîroc brand Ambassador Joy Kendi.

(L-R) Shirley Rondel, Pauline Mwangi and Isaac Muyodi at 40 Forty Lounge on 11th August 2018. CîrocTM has partnered with event-based company ‘Cocktails and Conversations’ to promote the cocktail culture in Kenya; offering connoisseurs and luxury jetsetters the ultimate drinking experience coupled with great conversation, the finest cocktails and an effortless engagement.
(L-R) Shirley Rondel, Pauline Mwangi and Isaac Muyodi at 40 Forty Lounge on 11th August 2018. CîrocTM has partnered with event-based company ‘Cocktails and Conversations’ to promote the cocktail culture in Kenya; offering connoisseurs and luxury jetsetters the ultimate drinking experience coupled with great conversation, the finest cocktails and an effortless engagement.
(L-R) Sharon Kamande and Faith Chebet at 40 Forty Lounge on 11th August 2018. CîrocTM has partnered with event-based company ‘Cocktails and Conversations’ to promote the cocktail culture in Kenya; offering connoisseurs and luxury jetsetters the ultimate drinking experience coupled with great conversation, the finest cocktails and an effortless engagement.
(L-R) Sharon Kamande and Faith Chebet at 40 Forty Lounge on 11th August 2018. CîrocTM has partnered with event-based company ‘Cocktails and Conversations’ to promote the cocktail culture in Kenya; offering connoisseurs and luxury jetsetters the ultimate drinking experience coupled with great conversation, the finest cocktails and an effortless engagement.

Cocktails and Conversations was formed with the purpose of bringing people together to stimulate dialogue and shape our culture’s collective consciousness. Instead of the traditional Karaoke or Quiz Night, the platform offers an alternative form of entertainment for young and middle-class consumers who enjoy coming together over drinks to discuss topics that affect us in our day to day lives.

 
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