Nigerian-British artist DEELA is having a moment—and it’s one the world can’t ignore. Recently named Spotify’s EQUAL Africa artist of the month, she’s stepping into the spotlight with a fearless sound, magnetic presence, and a growing influence that stretches far beyond borders. With her bold fusion of rap, hip-hop, and Afro-infused rhythms, DEELA isn’t just making music—she’s shaping a movement.
A Voice That Refuses to Be Ignored
2025 proved to be a defining year for the rising star, capped off by the release of her album Wicked. The project pulses with genre-blending confidence, offering listeners a taste of her versatility and artistic edge. Standout tracks like Slide and Why Always Me? don’t just showcase her sound—they capture her essence: vibrant, unapologetic, and impossible to box in.
Born in Lagos and influenced by both Nigeria’s rich musical heritage and the UK’s underground scene, DEELA’s artistry is a cultural bridge. Her earlier tracks—FIT, Anyways, and Watchu Mean—laid the groundwork for her ascent, highlighting her lyrical dexterity and bold personality long before mainstream recognition came calling.
What truly sets DEELA apart, however, is the energy she brings into every beat and bar. Her music pulses with confidence and joy—something she openly credits as the driving force behind her creativity. It’s this authenticity that resonates deeply with fans and continues to draw new listeners into her world.
Spotify’s EQUAL Africa programme has long championed women who are rewriting the narrative of African music, and DEELA fits that vision seamlessly. Her inclusion signals not just recognition, but a shift—one where African women are boldly claiming space and reshaping the global soundscape.
“DEELA’s music reflects the creativity and drive shaping Africa’s current music scene,” says Phiona Okumu, Spotify’s Head of Music for Sub-Saharan Africa. “As part of Spotify’s EQUAL programme, she represents how African women are advancing visibility, driving opportunities, and building global connections through their art.”
Beyond the music, DEELA’s personality shines just as brightly. In a candid conversation, she shared a few surprising and inspiring insights:
What’s one surprising thing fans might not know about you?
I love RuPaul’s Drag Race!
When did you realise music was your destiny?
It was when I realised that I have this unshakable joy while I’m creating music and get into a flow state very easily. I love that people associate my music with confidence and fierceness because that’s exactly why I do it.
Which African artists shaped your sound growing up?
Wande Coal, Lagbaja, 9ice, Asa, Wizkid, P-Square… just to name a few.
How would you describe your sound to a first-time listener?
Exciting, cheeky, and lively.
Any advice for someone afraid to follow their dreams?
Stay consistent – good things come to those who wait.
How do you navigate the industry as a woman?
I always put myself out there. The best people you meet are outside, and it’s important to always talk positively about yourself in these rooms. It feels daunting taking up space, but that’s the best way to navigate the music industry as a woman. You can hear this attitude in my lyrics; I’m a firm believer in manifesting, thinking positively, and saying a big “no” to BS.
What does being part of EQUAL mean to you?
Being unapologetic and taking up space. It’s an honour to be selected amongst such an all-star alumni. Thank you!
With her star continuing to rise and her voice growing louder, DEELA isn’t just part of the conversation—she’s leading it.
