Yvonne Okwara Matole opened up about colorism experienced in different industries. She even opened up about her personal experience. Photo credit: Instagram/okwarayvonne
Yvonne Okwara Matole opened up about colorism experienced in different industries. She even opened up about her personal experience. Photo credit: Instagram/okwarayvonne

Yvonne Okwara best explained the problem we have with colorism

4 mins read

Yvonne Okwara expressed her views and experience she went through thanks to colorism a couple of months ago that has since been an issue in Kenya, even in most African countries as well and in all honesty, she was saying the gospel truth.

The celebrated journalist and News Anchor once opened up on social media, in length about her personal experience under the spell of colorism that most Kenyans are currently going through, some in silence, while some are right there, right in your face for you to see, and do nothing about it.

Just the other, online comedian, Elsa Majimbo opened up to Naomi Campbell on her podcast, she talked about how netizens have been on her case because she has dark skin.

That’s something that even the internationally acclaimed model resonates with because she understands, she’s been in the entertainment and fashion industry to understand.

You can’t explain enough how bad colorism is especially to black folk all over the African continent you perpetuate it making women feel bad and insecure in their perfectly, black beautiful skin.

Yvonne Okwara says colorism exists. She believes dark-skinned girls and women are treated differently and have to work twice as hard, be twice as smart to get ahead. Photo credit: Instagram/yvonneokwara
Yvonne Okwara says colorism exists. She believes dark-skinned girls and women are treated differently and have to work twice as hard, be twice as smart to get ahead. Photo credit: Instagram/yvonneokwara

Yvonne Okwara best explained it early last year making it one of the best explanations of how bad colorism really is in today’s society. Colorism needs to change.

Yvonne Okwara wrote:

“We are all talking about black lives matter. But we also need to reflect on our own culture in this part of the world.”

“Colourism. Darker-skinned girls and women are treated differently. We have to work twice as hard, be twice as smart to get ahead, because, what else do we have going for us, right? Because, inadvertently or otherwise this is the standard that has been set: light skin= beauty= opportunity= work = wealth= good marriage = beautiful children It is these attitudes that have fueled the skin lightening industry, where girls just get tired of fighting the stereotype, of proving themselves, of starting from a disadvantaged position, and so give in to the craze.”

Yvonne Okwara Matole has embraced her beautiful, dark skin, she says that it hasn't been a rollercoster for her and a lot of dark skin girls. Photo credit: Instagram/okwarayvonne
Yvonne Okwara Matole has embraced her beautiful, dark skin, she says that it hasn’t been a rollercoster for her and a lot of dark skin girls. Photo credit: Instagram/okwarayvonne

“We may all like to focus elsewhere, but charity begins at home. Before you stand up for the BLM movement, before you judge men and women for lightening their skin, telling them to love their skin, why not examine what got us here and how we got here?”

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“On a personal note, it’s not been easy for me. Especially in this industry, I’ve seen the privilege that light skin has accorded others.”

“I’ve seen them get away with murder, when I’ve been held to a higher standard. I’ve been expected to be smarter because, “you don’t have the looks so you’ve got to use your brain instead” It hasn’t been easy, It’s exhausting at times, but it’s also rewarding. But it needs to change.”

 

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