Crown Media, affiliated with the renowned Kings Music artist Alikiba, has demonstrated a commendable level of professionalism and impartiality in their operations by actively promoting songs from artists associated with opposing factions, including their boss.
Through their platform, Crown FM, the media organization has showcased a commitment to promoting diverse musical talents, irrespective of their affiliations.
Taking to their Instagram page, Crown FM has consistently featured new releases from various artists, offering comprehensive analyses and statistical insights into the songs’ performance across digital music platforms.
The recent spotlight on Zuchu’s latest track ‘Siji’ underscores Crown FM’s recognition of standout musical offerings, regardless of the artists’ affiliations.
Notably, Crown FM’s inclusive approach was evident in their coverage of Diamond’s song ‘Komasava’ a few weeks prior.
Despite Diamond’s ties to rival label WCB Wasafi, Crown FM acknowledged his contributions to the music industry, particularly in popularizing the Amapiano style, and offered an in-depth analysis of his impact.
This impartial stance by Crown Media, which sets aside the perceived rivalry between Diamond and Alikiba, has garnered praise from audiences eager to see greater inclusivity in the music industry.
Many have lauded Crown Media’s approach and called for similar actions from other media outlets, including Wasafi Media, to diversify their playlists and support artists beyond their label.
Earlier this year, during Crown Media’s launch, director Alikiba emphasized the organization’s commitment to impartiality and inclusivity, signaling a departure from the family-centric approach attributed to Wasafi Media.
Related: Alikiba vows to play Diamond, Harmonize songs without bias on his newly launched radio station
