Pine Creek Records on Saturday 03rd October 2020 unveiled their new signee; singer, songwriter, and performer Muringi at an invite-only event that took place at The Nairobi Club.
Unlike the previous artistes that have been signed at Pine Creek before, Muringi is a Mugithi artiste.
Mugithi is a form of music originating from the Kikuyu people of Kenya but enjoyed by other ethnic groups within Kenya and even some non-Kenyans.
“We realized that the vernacular music market is huge and the consumers have spending power hence the reason we decided to bring Muringi on board,” Peter said.
Muringi’s contract is a 2-year-long contract, and in the two years’ time, Pine Creek Records will produce and release 2 albums for her.
The first album is anticipated to be released in December 2020, but her first single will be out later in this month of October 2020.
If you appreciate real, quality, good music in the country, there’s no way you haven’t heard of Muringi, her talent speaks for itself, she’s a musician who doesn’t need any clout or gimmicks to sell her songs, she’s a bonafide musician.
Muringi is communicating through her music in unprecedented fashion, she’s the next big thing
Mūringī who was raised in Gītūndū, Othaya- Nyeri, Kenya started singing at an early age always entertaining her family and friends.
Her music passion led her inside a studio in Othaya back in 2012 where she started out as a background musician, she has since grown exponentially in the music industry then.
“I am beyond elated to sign with Pine Creek Records.” Mūringī said, adding: “I believe that this is the beginning of a great journey, from here to the great beyond”.
In December 2019, Mūringī met the talented producer Waruks whose focus was on producing vernacular music and the duo started working on cover songs for old Kikuyu music and uploading them on social media.
She was propelled to stardom when a random one-minute raw “Ndiari Rūī” ( originally done by Wanganangū ) cover got the attention of Inooro FM presenter, Jeff Kuria, who shared it.
The video went viral which grew her fan base, exposed her to a wide new audience marked her rise as a contemporary Kikuyu Mūgithi singer.
Her wonderful covers landed on Peter Nduati, Pine Creek’s CEO’s hands who was blown away by the level of talent, skill, and understanding of art possessed by the young lady and decided to sign her.
Pine Creek Records has been in the business of creating music stars in Kenya for more than 10 years and they ain’t stopping soon; the label founder Mr. Peter Nduati says Pine Creek Records will keep spotting, nurturing, and building talents until they leave an indelible mark on the African Music Scene.
