Loyalty.co.ke Is your choice of mobile network giving you quality and reliable services that equals the value you spend with them? Or your bank? Church? School?..OK!
In context now,Are you happy with their connectivity and response time when a hitch arises? Do they cater too your needs,worries timely or do you have to wait hours,days and finally show up at their customer service point, then stand for hours frowning all through the long and winding cues before you are told, it not the providers fault but your gadget manufacturers?
Well, this will be of interest to you:Twin brothers, Edwin & Anthony have a solution just tailored for you Loyalty.co.ke and they are launching at the Raiara University & at the same time will be conducting a user test to get feedback. we will be at the Cisco Lab at the Mbagathi campus.
www.loyalty.co.ke provides a platform on which consumers who receive bad services can voice their displeasure open public platform and have their complaint sent to the company responsible for immediate action.
Before the age of the Internet, consumers had to contend with sending complaint letters to businesses. Such complaints went unattended to got lost in a sea of complaints that reach the customer care desk on a daily basis. The internet age has completely revolutionized this, opening a wider space for consumers to share their grievances in a faster and more direct manner.
The first of its kind in Kenya, loyalty.co.ke offers consumers, especially mobile subscribers, the opportunity to have their complaints sent directly to the company’s head office for immediate action. In addition anyone can read the multitude of compliments or complaints posted on Loyalty, these complaints can also be found when doing a Google search on a particular company.
A brainchild of two brothers, Anthony Muraya and Edwin Mbugua, www.loyalty.co.ke was launched in Kenya in partnership with the Consumer Federation of Kenya (CoFEK), the body charged with protecting the rights of the consumer in Kenya.
How it works
Loyalty.co.ke is built around a unique model that focuses on the service provider rather than the consumer. This model enables the consumer to voice a complaint without any financial obligations on his part. This can be done without having to make a call, or sending a dozen tweets to get the attention of the responsible company on twitter. Loyalty.co.ke allows service providers to receive accurate and relevant information every time, such as Branch location, date, employee responsible, contact number and email address. A first in Kenya, loyalty.co.ke also has a character limit of 1200, which allows the consumer to be detailed about a complaint as opposed to the twitter character limit of 140.
The consumer posts a complaint, which is goes to company’s head office promptly and the head office will deal directly with the branch responsible. This also allows the company over time to see which branches and employees are tarnishing their reputation.
“Our business model is centered on the service provider rather than the client,” said Mr. Anthony Muraya, Co-Founder. “loyalty.co.ke is a subscription service, that allows companies to pay a monthly fee to enable them to access consumer complaints and their information.”
“What we have done is, identify a problem, which is “bad customer service” and provided a solution to that problem, which is “a platform to enable consumers to voice and share their grievances in the public domain with respect to their services, so that companies can act towards solving the customer issues.” Mr. Anthony Muraya concluded.
Focus on mobile service providers
For the first three months, the service will solely focus on mobile service providers in Kenya. This is because mobile users form the biggest bulk of consumer complaints in the country according to CoFEK. Over the following 12 months Loyalty.co.ke will list every major business in Kenya including Banks, Clothing, Airlines, insurance, Universities, Grocery stores, franchises.
Loyalty.co.ke will officially launch on the Saturday 4th June 2016 at the Riara University.
