Portuguese football star Cristiano Ronaldo has dethroned American socialite Kylie Jenner as the highest-paid star on the social media giant Instagram.
The 38-year-old footballer o earns approximately $2.3 million/Ksh340 million for each sponsored post on his Instagram, solidifying his position as the top-earning celebrity on the popular social media platform.
Ronaldo frequently endorses various brands such as LiveScore, a sports website, Therabody, a wellness brand, and Binance, a cryptocurrency exchange, through his Instagram account.
The football ace is also the most followed person on Instagram with 597 million followers while Kylie trails behind with 397 million followers.
His estimated net worth is around $500 million/Ksh71 billion, but that will continue to rise over the next two years after signing a 30-month deal with the club owned by the Public Investment Fund – the sovereign wealth fund of Saudi Arabia.
His move to country made him as much as £175 million/ Ksh31.9 billion, and he was named as the highest-paid athlete by Forbes earlier this year – reportedly making £109 million/Ksh19 billion per year.
Below are the top 10 of Instagram’s highest paid stars in 2023:
1. Cristiano Ronaldo – $2,397,000/Ksh340 million per sponsored post.
2. Kylie Jenner – $1,835,000/Ksh260 million per sponsored post.
3. Leo Messi – $1,777,000/Ksh252 million per sponsored post.
4. Selena Gomez – $1,735,000/Ksh246 million per sponsored post.
5. Dwayne Johnson – $1,713,000/Ksh243 million per sponsored post.
6. Kim Kardashian -$1,689,000/Ksh240 million per sponsored post.
7. Ariana Grande – $1,687,000/Ksh239 million per sponsored post.
8. Beyonce Knowles – $1,393,000/Ksh197 million per sponsored post.
9. Khloe Kardashian – $1,320,000/Ksh187 million per sponsored post.
10. Kendall Jenner – $1,290,000/Ksh183 million per sponsored post.
